When i got out of my home today.. i was super late. Overslept.. cursed the alarm..got ready in a rush. was still munching on the last bits of my breakfast wen i reached downstairs.. only to find no ricks around. well, cudnt get more late... so started walking... no ricks on the road either.... not even on S V ROAD!! no traffic jams at all.... didnt have to jump left right to save myself from autorickshaws speeding in from random directions....didnt have to run a few steps.. stop all of a sudden... wriggle between two ricks.. damn!! dats was a boring walk to Andheri Stn!! Was still sweating.. skin felt burnt...n already worrying about how will i reach hyatt for my meeting in the eve.
but wait a min... dat wasnt the point to this blog.....
sorry for deviating..... i do talk too much
the ricks are on a three day strike to rebel against electronic meters being made compulsory. why? i dont know. seems like govt decided without asking them. logic says also coz they are difficult to maintain. dont think they cant be tampered with thoug. whatever be the case... a three day long strike.. some 14lakh three wheelers off the road... for just this one thing? paise ka chakkar babu bhaiya...
interesting to see such sentiments of revolting.. making their voice heard didnt come along a couple of months bck when their cabbie buddies were being beaten up... when their cabs were damaged and windshields broken. No emotions came about then to stand up, talk and go on a strike. so wat if the guy next to me is injured.... and his cab not in a state to run anymore. i need to earn my daily bread, right?? ofcourse.... i've issues with an electronic meter which is yet to prove how harmful it can be to my life.
materialistic world. emotions buried under heaps of money concrete. 20 years we waste in studyin to get a job... 40 years we shall work day n night.. always aiming for another appraisal, a better job offer... more savings for that home, that car.....
thats life. that how i shall live it. happily. successfully. but once in a while... i shall let the human in me get a say.. wat about you?
Tuesday, April 22, 2008
Friday, April 18, 2008
We Were Had!!
people say that am not passionate about many things inlife. True. It is difficult to stir up emotions, passion... the fire within me for things......... but the whole world also knows that journalism, activism, social responsibility (without having to scream rights for women) does something to me. Anything related to the fourth estate does effect me.. even more so now when i am finally a part of it. As a person, i find it difficult not to defend my loved ones, my frens, my job and so on. even if wrong, i can't take other people saying that. funny. stupid. me.
Today i break this trend. i am here to abuse my own media world. The industry which gives me zest to live on... work harder... and job satisfaction has got me frustrated for a change. n mind u, its something that has just begun to happen ever so often.
we all know about celebrities' and socialites' hunger for limelight. their publicity stunts are famous world over. what i never really thot about is why would media fall for these stunts and makes these fictious stuff sound like earth shattering news.
A reputed journo decides to take rumours of a couple splitting up on front page.
A multinational giant, which has more than 30% market share in any category that it is present in, resorts to a cheap publicity stunt. Why?
A happily married couple leads people into believing that they were heading for a divorce when they were secretly plannig of renewing their vows. Why?
I cannot imagine feeling more led down.. agitated.. vulnerable to tricks of MNCs and Celebrities as i did last week. I am not even a part of the entertainment media. was not even aware of how the news created a buzz thru out the day in the media. but i did catch on faster than entertainment journos (here is wen i feel like degrading them by saying PAGE 3 REPORTERS) that it was all a lie.. that the story was planted... that two people along with one of the biggest creative agencies in the country had fooled the media ... that they were laughing abt it... smirks all around ... gloated egos enjoying the success of their event and plot....
and media... ah! my beloved 'trash' community people were still climbing over each other, fighting, shoving and nudging to get bytes from those who had just fooled them.
True, the reporter nailed the husband n wife the next day in his story. but was dat anough. was there really any damage done? except that event got the desired publicity. stupid. stupid. stupid. and then the readers are told YOU WERE HAD! like, really? Readers don't freaking care!! they dont care if saif n kareena appeared tog again.. what they did inside the make-up van... if sanju n manyata are legally married or not... if ash is missing her father-in-law while she is overseas celebrating her anniv...like one of the recent columns in ma paper said... all this is supposed to be the side dish... not the main course!!!
Today i break this trend. i am here to abuse my own media world. The industry which gives me zest to live on... work harder... and job satisfaction has got me frustrated for a change. n mind u, its something that has just begun to happen ever so often.
we all know about celebrities' and socialites' hunger for limelight. their publicity stunts are famous world over. what i never really thot about is why would media fall for these stunts and makes these fictious stuff sound like earth shattering news.
A reputed journo decides to take rumours of a couple splitting up on front page.
A multinational giant, which has more than 30% market share in any category that it is present in, resorts to a cheap publicity stunt. Why?
A happily married couple leads people into believing that they were heading for a divorce when they were secretly plannig of renewing their vows. Why?
I cannot imagine feeling more led down.. agitated.. vulnerable to tricks of MNCs and Celebrities as i did last week. I am not even a part of the entertainment media. was not even aware of how the news created a buzz thru out the day in the media. but i did catch on faster than entertainment journos (here is wen i feel like degrading them by saying PAGE 3 REPORTERS) that it was all a lie.. that the story was planted... that two people along with one of the biggest creative agencies in the country had fooled the media ... that they were laughing abt it... smirks all around ... gloated egos enjoying the success of their event and plot....
and media... ah! my beloved 'trash' community people were still climbing over each other, fighting, shoving and nudging to get bytes from those who had just fooled them.
True, the reporter nailed the husband n wife the next day in his story. but was dat anough. was there really any damage done? except that event got the desired publicity. stupid. stupid. stupid. and then the readers are told YOU WERE HAD! like, really? Readers don't freaking care!! they dont care if saif n kareena appeared tog again.. what they did inside the make-up van... if sanju n manyata are legally married or not... if ash is missing her father-in-law while she is overseas celebrating her anniv...like one of the recent columns in ma paper said... all this is supposed to be the side dish... not the main course!!!
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